Many people come to A story to tell… asking to have their work edited.

http://astorytotell.com.au/our-story/ann-bolch/

Ann Bolch guides you through what editing is, and why choosing the right form is essential for the desired outcome.

Fair enough. We’re a writing, editing, story-telling business after all. But the first question, ‘What sort of editing are you after?’ often stumps them.

Simple requests like, ‘Can you edit my 82,000-word novel?’ or ‘I have a website that needs updating – is this something you would do?’ soon become complicated because, actually, there are four stages of editing. And we need to know which stage the project is at before we can write a proposal outlining timeframe, costs and approach.

The four stages of editing are:
  1. structural editing (aka developmental editing)
  2. copy editing (aka line-by-line or just ‘line’ editing)
  3. proofreading
  4. page proofs.

 
It can be tedious for authors or writers of content to hear that the work they hoped was close to finished needs to go through more rigour. But the benefits of running your precious words through the four stages of editing always outweigh the costs. Ponder all of the effort you’ve put into your writing, branding or concept. You don’t want to let it down by not finishing it off.

Structural editing looks at the overall presentation of your manuscript or copy (e.g. website, brochure, profile, etc.) During a structural edit, we pay attention to how the narrative is put together in terms of reader engagement and clarity of message by interrogating the content and analysing the overall flow. Among other aspects, we focus on character development, setting and voice for fiction; narrative flow, consistency and voice for creative non-fiction, and clarity, reader engagement and voice for web content. Yes, voice is very important!

Suggestions may be as large as starting the novel at (the current) chapter 4 or coming up with a new tone for a website. Or may be as subtle as rewriting a profile from third person to first person or rejigging the order of a few paragraphs in a short story.

Structural appraisals and subsequent editing are the necessary first step in this process because the last thing – the absolute last thing – you want to endure is someone suggesting that your chapters could be reordered or the branding is inconsistent when you thought you were signing up for a final proofread of your manuscript.

At A story to tell… we don’t shy away from sharing these discoveries with our authors. To do so would be unprofessional, lazy and ultimately unhelpful as the work is published nowhere near the quality it deserves to be.

We’ve recently had two writers come to A story to tell… with published books that need to go back to square one. Imagine the pain of that?

Much better to approach the editing process in a logical, step-by-step order, guided by a trusted professional to complete the work as well as you’re capable.

May your words pour onto the page,

Ann Bolch

For a blog about stage 2: Copy editing, click here. Stay tuned for blogs about stages 3 and 4.

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